cllbr takes off
f. & co is proud to announce the creation of a new information media that will tackle the issues of politics, economy and business in the collaboration society, cllbr.
The new platform will build on content assets developed through blog.fandco.ca and continue to emphasize on long-form analysis and reflection on current affairs while still reporting on the latest events, reviewing books and interviewing influential and innovative figures.
The new entity boasts a brand new visual identity and a simplified way of presenting content (packaging, fonts, content structure), inspired in spirit by the use of paper but optimized for web consumption.
f. & co thus infuses a new independence of its main reflection paltform, hoping to broaden the scope of its restless exploration of new trends, ideas and opinions in politics, the economy and our society.
By clearly delimiting the editorial endeavour of cllbr and the consulting activities of f. & co, we are taking a step towards greater intellectual honesty in the choice, edition and promotion of various perspectives.
Our partner in this adventure, Trois-Rivières agency Egzakt, was of creative company all along, marrying its excellence iN graphic research with a precise execution for the web.
This first incarnation of the cllbr brand will, of course, see many iterations in the next few months. As far as we're concerned, though, this marks a cutting, and the growth of new roots, which, we hope, will take us into unexpected territories.
Print? Events?
Read along!